Launching a program is no easy feat, and Anita Siek understands this reality better than most… Anita Siek is a lawyer-turned-copy strategist, speaker, and podcaster. She’s also the CEO of Wordfetti, a human-centered brand strategy and copywriting house that helps brands earn more money using the clever combo of words + psychology. But even savvy […]

Similar to our past two guests, course creator Molly Keyser has used student testimonials and referrals to scale her business. However, Molly’s approach takes word-of-mouth marketing to a new level… Molly started her career as a photographer, but when colleagues and competitors saw her jump to a seven-figure business in a couple of years, they […]

Sara McCabe has developed an effective strategy to attract and track referrals in her business. And today, she’s giving us the inside scoop! Grab a pen and paper and read on to learn how Sara leverages referrals to generate a massive 90% of her sales! How to Get Referrals: Sara’s Tried-And-True Strategy When Sara discovered […]

In today’s case study, performance coach Amanda Walker shares her three-step testimonial advertising strategy to leverage and repurpose client results to attract more dream clients. Amanda Walker is a coach, through and through. She’s coached everything from a pee-wee basketball league to high-level CEOs, which is why we’re not even a little bit surprised that […]