In this case study, we’re reviewing our Q2 2023 income report and how this quarter led us to the following conclusion: it’s time to reintroduce some evergreen products! As with every income report, we’re walking away with new insights that will lead us into a brighter chapter of our business. We’re excited to bring all […]

Kaitlyn Carlson is the brains behind Theory Planning Partners, a boutique firm that helps female entrepreneurs establish a wealth-building strategy and plan for financial independence—i.e. retirement. In fact, our founder Ellen Yin trusts Kaitlyn with her own finances! Today, wealth advisor Kaitlyn Carlson is sharing her REAL household finances (yeah, you read right)! This is […]

We believe that financially independent women should also be financially transparent women, which is why we’ve been publicly sharing our income reports for FIVE YEARS. (Click here to catch up!) From day one, our founder Ellen Yin has believed in financial transparency. “We all benefit when we collectively share our insights and our data and […]

You’ve invested a lot of time and energy building your business, but one opportunity for growth you may not have considered is establishing a community of business friends… Mindi Trimble is a college prep mentor who helps her students create personality-filled applications and navigate their educational journeys. Juliette Molina Bundhund is a professional makeup artist […]

AI tools can feel scary to many entrepreneurs, but whether we like it or not, they’re here to stay… so maybe it’s time we face our fears. Creator of Female Founder World, Jasmine Garnsworthy supports thousands of entrepreneurial women with a densely informative weekly newsletter and IRL events all over the US. …and she is […]

In today’s case study, award-winning small business PR coach Gloria Chou reveals how her choice to reject trending “bro-marketing” tactics increased sales in her latest launch and cut her refund rates in half! Gloria’s #1 mission is to equip founders—especially those who have been marginalized and underrepresented—with PR campaigns and tactics to expand their reach […]

Codie Sanchez—accomplished investor, Youtube star, and the founder of Contrarian Thinking—has taken the internet by storm by sharing the secret to her $50 million a year revenue: buying boring businesses. For those who prefer facts over dreams and profits over passions, Codie has exclusive tips for aspiring small business buyers that can make you millions! […]

Looking to make the leap from employee to entrepreneur? These inspiring women share what made
them call it quits and start their own businesses.